6+ day, 19+ hour ago  (13+ words) Nykaa turns Mumbai's Carter Road into a sun-care playground | Media4Growth'Media4Growth...

1+ week, 18+ hour ago  (333+ words) The campaign is developed by AMV BBDO Snickers'is'back on the streets with a new out-of-home campaign that does what the best outdoor work always does, lands the entire idea in a single glance.' Each execution is a visual shorthand, instantly…...

1+ week, 2+ day ago  (371+ words) Instead of a regular billboard, the brand turns the space into a working demonstration, letting people see the mixie in action in real time. In a category where communication is often limited to specs and claims, Havells flips the format....

4+ mon, 3+ week ago  (365+ words) The project comprised two Earth Series displays (pixel pitch 6.67 mm), each measuring approximately 9.6 m " 4.8 m with a resolution of 1439 " 719 pixels. The solution comprised two Earth Series displays (pixel pitch 6.67 mm), each measuring approximately 9.6 m " 4.8 m with a resolution of 1439 " 719 pixels. The single-pole…...

3+ mon, 2+ week ago  (224+ words) The implementation included the strategic placement of two large-format screens and eight pole-mounted screens at key commuter touchpoints. The Solution: Earth Series and Common Cathode Technology" The technology's key features include:" Times OOH installs curved LED videowall at Goa Airport…...

2+ week, 10+ hour ago  (246+ words) The screen measures 2010 ft and is positioned at the entrance to one of the most visited religious destinations in the country. Sri Garima Publicity has installed a smart LED screen at the main gate of Sri Ram Mandir in Ayodhya,…...

1+ week, 3+ day ago  (388+ words) The installation was executed across Carter Road in Mumbai, Church Street in Bangalore, and Galleria Market in Gurgaon. Urban Company's latest outdoor campaign for InstaHelp doesn't rely on screens, scale, or spectacle alone'it leans into something far more relatable: the…...

1+ week, 3+ day ago  (257+ words) From a billboard that brought Hong Kong's most storied airport back to life, to a WhatsApp film rooted in the quiet language of everyday love, the ADFEST 2026 Lotus Awards celebrated work that was as culturally specific as it was universally…...

1+ week, 5+ day ago  (885+ words) From a sharp reckoning with award culture to an unlikely pizza story from the Mongolian steppe, the final two days of ADFEST 2026 in Pattaya covered ground that was by turns philosophical, practical, and genuinely surprising. Are we making work for…...

2+ week, 3+ day ago  (284+ words) The streaming platform uses the architecture of a DOOH site to recreate the thrill of an F1 turn. To promote its Formula 1-themed film on Apple TV+, the streaming platform transformed a digital billboard in Times Square, New York, into a…...