News
Apple: 50 years of advertising different
1+ day, 10+ hour ago (1368+ words) As Apple turns 50 today, we revisit the standout ads, from "1984" to "I"m a Mac," that helped define one of the world"s most distinctive brands. Across 50 years, Apple has set the tone for what advertising can be, moving...widely…...
Apple…the affordable brand!
2+ week, 1+ day ago (1759+ words)Apple is always seen as a premium brand " something to aspire to. But times are changing for...uncertainty. With that said, it looks to me as if Apple has read the room and has made a concerted effort...you don't…...
Coke & Meals: Making Coca-Cola the preferred choice with food
4+ week, 14+ hour ago (240+ words) Coke & Meals, our always-on platform within Coca-Cola HBCs 24/7 portfolio, designed to make Coca-Cola the'preferred'choice with food at any time of...celebrations like Easter, Ramadan and beyond, Coca-Cola Zero Sugar and the wider portfolio help make...engagement'and better meal…...
Apple at 50: Five ad campaigns that made the brand iconic
3+ week, 3+ hour ago (604+ words) As Apple approaches its 50th anniversary, its advertising legacy stands out as much as its products. Over the decades, Apple s ads rarely resembled traditional tech marketing,...just promote devices; they helped define the companys identity. Here are five of…...
What Makes Coca-Cola More Attractive Than PepsiCo?
1+ day, 7+ hour ago (365+ words) Coke or Pepsi is an age-old question; here's why many people choose Coca-Cola. When it comes to Coca-Cola (KO 0.03%) or PepsiCo (PEP 0.66%) as investments, I chose PepsiCo. However, there's a very good case for buying Coca-Cola. If you…...
Coca-Cola Gamifies Flavour with Retro Cherry Jackpot | LBBOnline
2+ week, 2+ day ago (202+ words)Coca-Cola has launched "Pick Your Cherry Favourite, a new integrated campaign designed to...spotlight its growing Cherry flavour portfolio " Coca-Cola Cherry, Diet Coke Cherry, and new addition Coca-Cola Cherry Float " and connect with younger audiences...channels across Great Britain, the…...
50 years of Apple: Five moments that changed how we live
1+ day, 17+ hour ago (803+ words) For the past 50 years, Apple has been changing the world. In a way, Apple created its own world " one of design-forward computers...celebration for employees and invited guests at Apple Park in Cupertino with none other than Paul McCartney as…...
The best Apple ads across the company's 50 years
1+ day, 22+ hour ago (1065+ words) to think different. Over its fifty-year history, Apple has had its share of ups and downs. The near-ubiquitous...and MacBooks have been the engine that has driven Apple s flight to the top, a big part of the firms…...
What is the Meaning Behind Pepsi-Cola’s Name?
4+ week, 2+ day ago (47+ words) Continue reading" What is the Meaning Behind Pepsi-Colas Name? Before it was a household name, Pepsi had a...
Coca Cola's lab of flavours: 'People expect soda to do work for them"
3+ week, 5+ day ago (34+ words) Inside Coca Cola's lab of flavours: 'People expect their soda to do more work for them'This is Money Inside Coca Cola's lab of flavours: 'People expect their soda to...